Private School Taglines (2025 Update)

Taglines are popular in marketing. Everyone wants to have one that’s the next Nike’s “Just Do It” or Verizon’s “Can You Hear Me Now?”

Yet more often than not, private school taglines fall short of greatness. Why? They don’t resonate with external audiences, sound similar to the competition, or are expected to do the heavy-lifting of an absent brand. A select few break those barriers.

What’s Your Tagline?

In the InspirED 2024 U.S. Private School MarCom Survey, we asked, “If your school has a tagline, what is it?” The 73 responses are listed below. Which ones resonate with you?

You can find these and much, much more valuable stats and facts in the InspirED 2024 U.S. Private School MarCom Survey Report. Download it for free.

73 U.S. Private School Taglines

1. Where Students With Dyslexia Thrive.

2. It’s Who We Are.

3. For Christ & His Kingdom.

4. The Future Goes To Sandia Prep.

5. High-Quality, Distinctively Christian Education.

6. The Right School | Right Now.

7. Christ-Centered. Academic Excellence. Global Community.

8. Move Mountains.

9. Step-By-Step To The Top (Gradatim Ad Summum).

10. Be Known. Be Transformed. Be Inspired.

11. Empower Today, Change Tomorrow.

12. Discover The Dawson Difference.

13. The Home Of Social And Academic Excellence Since 1938.

14. Partnering With Parents.

15. Be Wise. Be Bold. Be You.

16. You Belong Here.

17. Bright Minds Realized.

18. Catholic. Coed. College Prep.

19. Start Here. Go Anywhere.

20. Active, Joyful Learning.

21. Christ-Centered. Academic Excellence. Global Community.

22. Empower Your Future.

23. Advancing Independent Students Since 1944.

24. A Different Approach Makes All The Difference.

25. To Know Christ And Make Him Known.

26. Where Faith And Excellence Soar.

27. To Serve Is To Rule.

28. Scholarship | Discipleship | Citizenship.

29. Exceptional Foundation, Remarkable Life.

30. Be A Part Of Our Vision.

31. Living As Missionary Disciples.

32. Empower Today, Change Tomorrow.

33. When You’re A Lion, You’re A Lion For Life.

34. Endeavor To Be You.

35. Step-By-Step To The Top (Gradatim Ad Summum).

36. Home Of Social And Academic Excellence Since 1938.

37. A Standard Of Excellence.

38. Where Potential Becomes Purpose.

39. Challenging Minds, Creating Opportunities, Changing Lives.

40. Faith Service Excellence.

41. Becoming.

42. Be Honest. Be Kind. Be The Best You Can Be.

43. Live It. Learn It. Lovett.

44. Inspired To Learn. Encouraged To Explore. Empowered To Lead.

45. Educating And Empowering Young Women In Grades 6-12 Since 1894.

46. Grow. Learn. Lead.

47. The Jesuit Experience. More Than An Education.

48. Preparing Christ Followers And Kingdom Builders.

49. Educating The Christian Gentleman Since 1959.

50. Loving The Now. Ready For Next.

51. Look To Your Future

53. Think With Excellence. Believe With Confidence. Live With Character.

54. We Love School.

55. Learn By Doing, Learn By Caring.

56. Courtesy, Respect, Responsibility.

57. The Experience For A Lifetime.

58. Teach, Mentor, Train.

59. Knowledge. Integrity. Compassion.

60. House Harkness Heart.

61. Preparing Boys For Life.

62. Preparing The Leaders Of Tomorrow.

63. Your Passion, Your Dreams, Your Future.

64. No Boring Days.

65. Invested In Students. Intentional In Outcome.

66. Enduring Values, Extraordinary Education.

67. Uncommon Community. Uncommon Curiosity. Uncommon Opportunity.

68. Higher Purpose Than Self.

69. Find The Best In U.

70. Think Also Of The Comfort And Rights Of Others.

71. K To Life.

72. Brave And Brilliant.

73. We Are All One.