Category No. 25: COVID-19 Enrollment

 

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The Ellis School

Pittsburgh, PA USA
PK-12, Girls Day

SAMPLE JUDGES' COMMENTS
I love the concept of creating truly valuable resources for families during such a tumultuous time. The topics are relevant and helpful, and I'm sure school families appreciated the support.

Recorded webinars on high interest topics for parents in a pandemic, showcases great in-house expertise, captures prospective parent contact info, strong internal and external content marketing

TEAM
Diana Toole,
Director of Strategic Marketing, Communications, and Outreach


Edmund Burke School

Washinton, DC USA
Grades 6-12, Coed Day

SAMPLE JUDGES' COMMENTS
This video had all the trappings of everything good! An excellent script, skilled guides, a homegrown feel yet professionally done. Bravo! I loved it!

Snappy dialogue, thorough overview of campus, get a sense of ethos of the school from the images, dialogue, and music.

TEAM
Julia Harman-Cain,
Director of Communications & Marketing
Jadéa Asante, Assistant Director of Communications
Kai-Anasa George, Director of Enrollment Management
Liz Paladino, Associate Director of Enrollment Management
Shala Goolsby, Admissions Assistant
Scott Selman, CYM Media (Founder)
Andres Roa, CYM Media


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Stuart Country Day School

Princeton, NJ USA
Grades K-12, Girls Day

SAMPLE JUDGES' COMMENTS
LOVE this campaign! Great visual and creative execution, and it looks like a really successful event. What a great way to maintain energy and excitement, and build school spirit, during the pandemic.

Loved the concept of "mask"erade! Well done, loved the details of photos.

TEAM
Monica Vogel,
Art Director, Office of Communications
Joseph Petitto, Director of Admissions and Events
Christen Jones, Director of Institutional Advancement
Hilary Morris, Associate Director of Communications
Susy Kim, Associate Director of Admissions & Financial Aid
Melinda LaNasa, Admissions Liaison